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Send Email sends an email built from one of your email templates to one address per run. It sits under Message in the Next step drawer, marked with the HireData icon. The drawer is a wizard of up to seven steps with a progress bar. Two steps appear only when they have something to ask. Select a brand appears when the workspace has brands. Set up your form appears when the template holds a form. When you reopen a saved task, the wizard opens on the first step that still needs input, which for a finished task is Preview your email.
1

Select a template

A search box and one card per email template, each with a live preview. Click a card to open the template in a preview dialog with its subject, the rendered email, Edit Email, a Send test mail button, a toggle that shows or hides variable values, and Use template. A template that carries a brand fills in the brand for you.
2

Select a brand

Appears when the workspace has at least one brand. A Brands search box and one card per brand with its colour strip. Click a card to see the template rendered in that brand, then Use brand.
3

Select a recipient

Presets for the people the event carries, such as Response (Respondent). Choosing one moves the wizard on. Switch on Use fixed recipient to send every run to the same address: pick a User, or leave it on None and type a Name and Email, then Continue.
4

Select a sender

The same choice for the sender, with Use fixed sender. In a scheduled automation the sender is always fixed and the switch is not shown.
5

Set up your template

Subject, prefilled from the template and open to variables, then one input per variable the template defines. A date, email, or phone variable offers the matching fields from the run in a select; a text variable takes typed text or a variable. Objects appears when the template or its form reads from a data source. Continue moves on. You reach this step after choosing a recipient or sender preset. Continue after a fixed sender goes straight to the preview, and the same fields wait under Settings > Template.
6

Set up your form

Appears when the template holds a form. Prefill Questions lists the form’s questions so a run can answer them in advance. Additional Fields lists the form’s custom fields. A form without questions or without custom fields says so in place of the list.
7

Preview your email

Two tabs. Summary shows the rendered email with Subject, Recipient, Sender, and Form; click the email to open the preview dialog. Settings lists every setting of the task, described below.
From Set up your template onwards a Skip button sits beside the step title. It moves to the next step without changing anything.
Step 7, Preview your email, on the Summary tab: the rendered email above rows for Subject, Recipient, Sender, and Form

Settings

The Settings tab of the last step holds one section per setting. Open a section to change it without walking the wizard again.
  • Template. The subject and the template’s variables, as in Set up your template.
  • Form. The prefilled questions and additional fields, as in Set up your form.
  • Recipient. Use fixed recipient with a User select, or Name and Email when no user is chosen. With the switch off, Preset names the person from the event and Label is the name the card shows for them, followed by the field mapping that decides which of the person’s fields supply the name and address.
  • Sender. The same controls for the sender. The address must belong to a domain verified in HireData. When it does not, HireData sends from the default sender of the brand’s domain or the workspace domain if one is set, and stops the run with “Invalid sender email.” if not.
  • CC and BCC. Click + to add a copy recipient. Each entry has a Name and an Address. Both take a field from the run or typed text: type it and choose the Create option that appears under the box. Fill both before saving. removes an entry. CC addresses are visible to everyone on the email; BCC addresses are not. A test send drops CC and BCC.
  • UTM Campaign. Campaign Name, Campaign Source, Campaign Medium, Campaign Term, and Campaign Content, added to every link in the email. The placeholders show the template’s own UTM values. Leave a field empty to keep the template’s value.
  • Objects. Shown when the template or its form reads from a data source. Picks the record each object refers to in this run, by External ID, by Fields, or by choosing a Record. An object marked with an asterisk is required: leave it empty and every run stops with “Required data reference missing.”

On the canvas

The card shows a Task badge, “Send Email”, the rendered email, and rows for Subject, Recipient, Sender, and Form. A Send Email card on the canvas with a rendered email preview and rows for Subject, Recipient, Sender, and Form

What it outputs

The sent email. On the run page the task’s card shows the email that went out; click it to read the message as the recipient saw it, with Edit Form and Edit Email links to its sources. Clicking the card itself opens the run step, headed Send Email with a Completed badge. Its Overview lists To and From with a name and address each, the Subject, and the value of every template variable. Fields lists every value the task read from the run. The Send Email run step drawer with Run Finished and Completed badges, the Overview tab open, and cards for To, From, and Subject Later steps can read the email’s status. A Filter after a Delay can branch on whether the email was opened. A delivered email completes the step with the message “Email delivered.” A run timeline: Run Scheduled, Run Started, Run Moved, Send Email: Completed with the message Email delivered., Run Continued, and Send Email: Run Finished

Delivery figures

The automation’s own page, the one that opens from the Automations list before you click into edit mode, adds the figures the run page lacks. They take a few seconds to load and disappear as soon as you enter edit mode.
  • Stats on the Send Email card: Sent, Delivered, Bounced, Opened, and Clicked, each with a count and a percentage of sent.
  • Under the card, one line per outcome with a link to the tasks behind it, such as “Sent: 1x email” and “Failed to send: 2x email”.
  • Mail Stats in the left panel: the same five figures added up across every Send Email step in the automation. Run Stats above it counts runs by state.
The Send Email card on the automation page with a Stats block of Sent 1, Delivered 1 (100.0%), Bounced 0, Opened 1 (100.0%), Clicked 0, and the lines Failed to send: 2x email and Sent: 1x email beneath it The Mail Stats panel: Sent 1, Delivered 1 (100.0%), Bounced 0 (0.0%), Opened 1 (100.0%), Clicked 0 (0.0%)

What stops the run

A send that HireData refuses. The task card turns red with the line “Cancelled” and the time, and the timeline records “Send Email: Cancelled” with the message. In the runs list the Step column reads “HireData: Send Email”. A run timeline with Send Email: Cancelled, the message Invalid config., and Send Email: Run Cancelled A recipient address that is not a valid email address, an address on your blocklist, or an address that email validation marked invalid also stops the run, each with its own message in the timeline. Reasons are explained in Run cancellation reasons.