Build custom forms in HireData to collect structured feedback and candidate data, then feed the responses straight into your automations and ATS fields.
The forms in HireData help you collect structured data during candidate journeys. This guide walks you through setting up and using forms in HireData for your automations.
First, define the purpose of the form. Decide what data you need to collect, such as a candidate’s availability or feedback on the recruitment process.Then open the Forms page from Settings and click New Form. You can create a blank form or pick one of the templates:Form templates:If you start from scratch, give the form a name. The name is for internal use only:
A form is one or more questions. Each question can carry logic, for example to show a follow-up only when a rating is below 8. Click the + button above the question list to open the Add Content palette and pick a question type.The palette offers text, contact, date and time, choice, numeric, rating, file upload, and ending types. For what each type stores and the logic operators it supports, see the form builder overview.
Click a question to open its settings. Every question has a Description and an Image. Text questions add a Placeholder, rating questions a scale and a Reverse toggle, and choice questions their options. The settings that every field carries are in Settings every field shares.The button at the bottom right of the card opens Display & requirements, which holds three switches:
Hidden keeps the question out of the form while its stored answer stays available to your automations.
Required stops the respondent from continuing until they answer.
Always include stops the question being switched off for an individual record, and makes it required.
Use rules to set up flows between questions. For example:
If a candidate rates 7 or below, show a follow-up asking for improvement suggestions.
If the rating is 8 or higher, take them to the next question or ask them to leave a Google review.
To set this up, open the Logic tab and click Add Rule under a question. Set the condition, for example “is less than or equal to 7”, then select the question or ending screen to go to. All other cases go to decides where everyone else continues.Which operators each question type supports and how HireData picks between several rules are in the Logic tab reference.
Based on the answers, forms can end with a thank-you message or redirect candidates to an external page to leave a review.You can customise the Thank-you screen with a:
Title
Short message
Image
Button with text
Redirect URL. Use this to direct candidates to leave a review or go to your website.
Thank you screen with Website Redirect URL:Thank you screen with Google Review URL:
Click the eye icon to preview the form and Save to save it.Form preview on different devices:Once your form is ready, add it to your email templates in HireData and send it through your automations.
Link the form to an object such as a vacancy, and you can switch individual questions on or off for one record without touching the form itself. One pre-screening form then covers every vacancy, each serving only the questions that belong to it. See Configuring a form per record.
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For what each type stores and the logic operators it supports, see the `,_jsx(_components.a,{href:`/reference/forms/overview`,children:`form builder overview`}),`.`]}),`\n`,_jsx(OptimizedImage,{src:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png?fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=211ebfaa7c2dd578af6a77f862db66a5`,alt:`Question types`,\"data-og-width\":`885`,width:`885`,\"data-og-height\":`1193`,height:`1193`,\"data-path\":`images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png`,\"data-optimize\":`true`,\"data-opv\":`3`,srcset:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png?w=280\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=b88dcc9a333a3f8f6b4821024088c3d0 280w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png?w=560\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=b2829921a32ebbae4cd3bf72010a1f93 560w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png?w=840\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=7722f918f156df593ab033bf8c150d99 840w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png?w=1100\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=1222dad4f7c74f47ab831ee2da8a4800 1100w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png?w=1650\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=e73f9eebd10d961674660c1676a76cf8 1650w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50373968-Screenshot-2025-03-19-at-21_07_17.png?w=2500\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=0f37dd7269e9362c85b30efe38cc1d7d 2500w`}),`\n`,_jsx(Heading,{level:`3`,id:`question-settings`,children:`Question settings`}),`\n`,_jsxs(_components.p,{children:[`Click a question to open its settings. Every question has a `,_jsx(_components.strong,{children:`Description`}),` and an `,_jsx(_components.strong,{children:`Image`}),`. Text questions add a `,_jsx(_components.strong,{children:`Placeholder`}),`, rating questions a scale and a `,_jsx(_components.strong,{children:`Reverse`}),` toggle, and choice questions their options. The settings that every field carries are in `,_jsx(_components.a,{href:`/reference/forms/overview#settings-every-field-shares`,children:`Settings every field shares`}),`.`]}),`\n`,_jsxs(_components.p,{children:[`The button at the bottom right of the card opens `,_jsx(_components.strong,{children:`Display \u0026 requirements`}),`, which holds three switches:`]}),`\n`,_jsxs(_components.ul,{children:[`\n`,_jsxs(_components.li,{children:[_jsx(_components.strong,{children:`Hidden`}),` keeps the question out of the form while its stored answer stays available to your automations.`]}),`\n`,_jsxs(_components.li,{children:[_jsx(_components.strong,{children:`Required`}),` stops the respondent from continuing until they answer.`]}),`\n`,_jsxs(_components.li,{children:[_jsx(_components.strong,{children:`Always include`}),` stops the question being switched off for an individual record, and makes it required.`]}),`\n`]}),`\n`,_jsxs(_components.p,{children:[`See `,_jsx(_components.a,{href:`/reference/forms/overview#display-and-requirements`,children:`Display and requirements`}),` for how the three work together.`]}),`\n`,_jsx(OptimizedImage,{src:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png?fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=40f485c0c57491bdb20352b60f27fdd9`,alt:`Adding a question to a form`,\"data-og-width\":`2486`,width:`2486`,\"data-og-height\":`1284`,height:`1284`,\"data-path\":`images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png`,\"data-optimize\":`true`,\"data-opv\":`3`,srcset:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png?w=280\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=0fba0eece6333a0c17e26dd13d000a2e 280w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png?w=560\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=0adeadedce1dfadde46fb3b7c838b9d2 560w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png?w=840\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=703124db03be5bfc396e5a8615b62409 840w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png?w=1100\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=61b0ae48e709b033ffb3b4d04e5889fc 1100w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png?w=1650\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=69ca58a27a077ea53c00f325092d0013 1650w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50374651-Screenshot-2025-05-19-at-09_48_54.png?w=2500\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=c9a38b2a348e72b371872d6491a475c5 2500w`}),`\n`,_jsx(Tip,{children:_jsx(_components.p,{children:`Drag and drop to reorder the questions.`})}),`\n`,_jsxs(_components.p,{children:[`Before you make a Yes/No or numeric question required, read `,_jsx(_components.a,{href:`/reference/forms/overview#required-answers`,children:`What counts as an answer`}),`.`]}),`\n`,_jsx(Heading,{level:`2`,id:`adding-logic-to-the-questions`,children:`Adding logic to the questions`}),`\n`,_jsxs(_components.p,{children:[`Use `,_jsx(_components.strong,{children:`rules`}),` to set up flows between questions. For example:`]}),`\n`,_jsxs(_components.ul,{children:[`\n`,_jsxs(_components.li,{children:[`If a candidate rates `,_jsx(_components.strong,{children:`7 or below`}),`, show a follow-up asking for improvement suggestions.`]}),`\n`,_jsxs(_components.li,{children:[`If the rating is `,_jsx(_components.strong,{children:`8 or higher`}),`, take them to the next question or ask them to leave a Google review.`]}),`\n`]}),`\n`,_jsxs(_components.p,{children:[`To set this up, open the `,_jsx(_components.strong,{children:`Logic`}),` tab and click `,_jsx(_components.strong,{children:`Add Rule`}),` under a question. Set the condition, for example “is less than or equal to 7”, then select the question or ending screen to go to. `,_jsx(_components.strong,{children:`All other cases go to`}),` decides where everyone else continues.`]}),`\n`,_jsx(OptimizedImage,{src:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png?fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=4c4d52346af01b2396fb97697a9ba23f`,alt:`Logic tab`,\"data-og-width\":`2490`,width:`2490`,\"data-og-height\":`1296`,height:`1296`,\"data-path\":`images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png`,\"data-optimize\":`true`,\"data-opv\":`3`,srcset:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png?w=280\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=8fc4dcec1255aff5fac09c2adfc56112 280w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png?w=560\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=c79024ac25fa654583c8720e8b7eeaaa 560w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png?w=840\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=a6763876d57992da3ec9b348c25b45ff 840w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png?w=1100\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=57262b14c090e1cb05b1961d9de933eb 1100w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png?w=1650\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=fa284756e2c9f56ffcec9cc06c0b9730 1650w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376095-Screenshot-2025-05-19-at-12_54_56.png?w=2500\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=ff7494c10202866f3616149873f18736 2500w`}),`\n`,_jsxs(_components.p,{children:[`Which operators each question type supports and how HireData picks between several rules are in the `,_jsx(_components.a,{href:`/reference/forms/logic`,children:`Logic tab reference`}),`.`]}),`\n`,_jsx(Heading,{level:`2`,id:`adding-a-thank-you-screen`,children:`Adding a thank-you screen`}),`\n`,_jsx(_components.p,{children:`Based on the answers, forms can end with a thank-you message or redirect candidates to an external page to leave a review.`}),`\n`,_jsxs(_components.p,{children:[`You can customise the `,_jsx(_components.strong,{children:`Thank-you screen`}),` with a:`]}),`\n`,_jsxs(_components.ul,{children:[`\n`,_jsx(_components.li,{children:`Title`}),`\n`,_jsx(_components.li,{children:`Short message`}),`\n`,_jsx(_components.li,{children:`Image`}),`\n`,_jsx(_components.li,{children:`Button with text`}),`\n`,_jsx(_components.li,{children:`Redirect URL. Use this to direct candidates to leave a review or go to your website.`}),`\n`]}),`\n`,_jsx(_components.p,{children:_jsx(_components.em,{children:`Thank you screen with Website Redirect URL:`})}),`\n`,_jsx(OptimizedImage,{src:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376525-Screenshot-2025-05-19-at-09_50_43.png?fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=93945ff301dc8aee9e8b5e07da318bcc`,alt:`Thank you screen with Website Redirect URL`,\"data-og-width\":`2486`,width:`2486`,\"data-og-height\":`1284`,height:`1284`,\"data-path\":`images/intercom/50376525-Screenshot-2025-05-19-at-09_50_43.png`,\"data-optimize\":`true`,\"data-opv\":`3`,srcset:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376525-Screenshot-2025-05-19-at-09_50_43.png?w=280\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=bf6fc4019c392c158b9981558ea9896c 280w, 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URL`,\"data-og-width\":`2486`,width:`2486`,\"data-og-height\":`1284`,height:`1284`,\"data-path\":`images/intercom/50376558-Screenshot-2025-05-19-at-09_50_50.png`,\"data-optimize\":`true`,\"data-opv\":`3`,srcset:`https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376558-Screenshot-2025-05-19-at-09_50_50.png?w=280\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=f6f9233f79593d65033bed5ca6c64e75 280w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376558-Screenshot-2025-05-19-at-09_50_50.png?w=560\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=42b17f840b0d73d047ac8ab9e0691128 560w, https://mintcdn.com/hiredata/60JXZMpGWVQbXug5/images/intercom/50376558-Screenshot-2025-05-19-at-09_50_50.png?w=840\u0026fit=max\u0026auto=format\u0026n=60JXZMpGWVQbXug5\u0026q=85\u0026s=51cc2a69b24b396f1ca6b54e4b5a0f78 840w, 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